Profit and Loss
16 February 2015
MarketFactory has appointed Christopher Coletti as its director of sales, Americas.
Coletti will be tasked with ensuring the expansion of MarketFactory’s software-as-a-service model for market access and limit monitoring technologies for clients based in North and South America.
He joins MarketFactory from Thomson Reuters where he spent nine years as an FX/treasury sales and enterprise sales specialist. At Thomson Reuters, Coletti was critical in spearheading the low-latency Elektron for MAPI project.
“Recent events underscore the criticality of strong pre-trade risk management across all trading venues. MarketFactory solutions enable banks and funds to both access the entire FX market and remain within their limits. Chris will be pivotal in taking MarketFactory to the next level in the Americas and ensuring the very best customer experience,” says James Sinclair, CEO of MarketFactory.
Coletti adds: “With fragmentation and increasing concerns regarding risk management becoming paramount in the FX marketplace, MarketFactory is the vanguard in the industry.”
With liquidity in the FX markets continuing to fragment in recent years, MarketFactory has aimed to provide solutions that enable firms to more effectively manage their operational risks, including providing pre-trade risk controls that prevent “run-away algos”. Its real-time pre-trade Limit Monitor enables clients to use one net open position (NOP) measure across all venues with minimal impact on latency.
“Chris’ experience with technology, solutions and the FX market helps strengthen the MarketFactory sales team as we help customers access all FX liquidity pools using our single low latency API,” comments Steve Toland, vice president of sales at MarketFactory.